本帖最后由 ky_cae4a 于 5.3.2020 12:22 编辑
Job Description –
HONOR Germany PR & Communication Assistant
General Summary: Execute communicationbrand and product communication strategy, manage localized communicationcalendar, and maintain day-to-day relationship with Germany local media andinfluencers in mobile phone, wearable and PC categories.
Responsibilities: - Work with HONOR Global PR team, Germany MKT lead and PR agency to map Germany tech/general/industry media landscapes and prioritize tier 1 and tier 2 media who is relevant to HONOR core business on smartphone, wearable and PC.
- Day-to-day communication with prioritized media including news release, media outreach, social amplify, content marketing, interviews, spokesperson engagement, award pitching, media partnership, media monitoring, and other support on special projects and events with the objective to increase public awareness of HONOR brand and product.
- Localize global communication plan into a proactive, monthly based local editorial calendar of stories and subsequent pitches.
- Assist all PR campaigns and events including press conferences, media briefing, influencer collaboration, product launches and promotions etc.
- Collaborate with local social team to active campaign at multi online channel.
- Work with global PR team to track local performance on Brand and Product Share of Voice, top media coverage.
Requirements: - Proficient in German, be able to communicate and write in English.
- Bachelor or higher degree in communications, public relations, journalism, or marketing;
- 2+ years’ experience in similar role (Tech business in PR firm , Tech media, PR & Communication role in consumer electronic brands), with working relationships with Germany tech and general news and influencers;
- Strong on communication and problem solving.
Location:Dusseldorf, project based travelling.
|